Workflow Name Translations
Concept Development
Dansk: Konceptudvikling
Deutsch: Konzeptentwicklung
Français: Conception Stratégique
Italiano: Sviluppo del Concept
Nederlands: Conceptontwikkeling
Norsk: Konseptutvikling
Svenska: Konceptutveckling
Keywords
Target Group, Message, Profile, Communicative Brief, Communicative Concept
Description

Concept Development means capturing the project’s communicative parameters – target group, message, profile, competition, advantages, etc. (Communicative Brief) and developing a communicative concept around that – how do we pass the message to the target group?

This workflow has its focus during the Elaboration phase.

Хостинг от uCoz